lightroom


2011 - 2014

The Spectrum of nothingness - To be stuck in post production

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Floating red, 2014 (9:00 min, single-channel video projection)




about the project
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In 1997, a physician by the name Juan Maldacena published his theory that claims that the universe is a flat hologram-projection of data in which we live, while the source of information is a deep and wide dimension that is full and infinite. Recently there have been emerging voices in the scientific community that support this theory. 
The video work “Floating Red” is influenced by the theory of the projected hologram and is trying to conflict the viewer with his perception of the flat space.

In the video “Floating red”, the video camera within the software (after effects) is sailing around one image, and examining it as if it was a satellite in space. The red coloured parts of the picture are marks indicating the lack of information in the picture. These marks have been marked by the Lightroom software that is made to translate pure digital files (raw) into an image. 

Floating Red and the still photographs in this body of work, are stuck at their post production state. The image processing stage. The project documents the ultimate situation where all options are open before the selection is made, inevitably turning off all other options.



Burned Trees, Carmel forest, haifa, 2011

overall pixel mass -  160,392
blue pixel mass - 538













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